Tag Archives: commoditized

What You Sell is NOT Your Business!

It is Only One of Your Vehicles! Ed Stapleton Jr runs a limousine company and a website called LimoProfits.com. He wrote a recent blog post that really makes the point if you are not clearly communicating the value you provide you are being commoditized: “The Marketplace Is Trying To Beat You Down To A Commodity. Don’t [...]

Read more

Harnessing Marketplace Forces

The Power of Increasing Efficiency There are two main marketplace forces every business is dealing with right now – one is increased competition and price pressure. The second is increased efficiency. To use the second marketplace force to our advantage, we must understand the first. Every business has experienced some version of a customer calling [...]

Read more

Profit Talk

Revolutionary Ideas Present Revolutionary Opportunities Welcome to Profit Talk, the blog it’s all about the New Business Rules and their impact on today’s businesses. What do you think is the biggest risk to business today? It’s not the economy.  It’s not a lack of talent. It’s not a lack of funding. It’s the failure to [...]

Read more